Setting Your Marketing Goals for 2024: A Blueprint for Entrepreneurs

In the ever-evolving world of marketing, having well-defined goals is paramount to steer your business towards success. As we approach 2024, it’s time to strategize and set your marketing objectives. Let’s delve into this process and explore practical solutions tailored for entrepreneurs.

SMMEs, The Cornerstone of South Africa’s Economic Development

In the vibrant landscape of South Africa’s economy, Small, Medium, and Micro Enterprises (SMMEs) stand tall as the unsung heroes of growth and development. As a seasoned marketing professional with over 25 years of experience, I’ve witnessed firsthand the transformative power of prioritising and taking SMMEs seriously.